Monday, 27 April 2009

Homework: Packaging

When your product is threatened to be lost in the ocean of others that are just as good, you need something that will make it stand out from the crowd.... Packaging with a sense of humor will always be a winner. If it's a bit thongue in cheek, like this condom pack and chocolate wrapper, all the better.


It's milk! Love, love, love these special edition cartons. They should keep them special all year round.



Trompe d'oeil is one of my favorite design features, being it visual or contextual like the examples above. I'm not a massive chocolate fan, but with a name like Oral Pleasure....



D.I.Y. packaging is cheap and looks cheap, but in this day and age of RE-USE and RE-CYCLE, the frugal approach may well be the the most sophisticated one yet!



Just when you think it can't possibly be improved on... who wouldn't prefer to lick a stamp tasting of chocolate and how posh is this three-pack of eggs!



Cheap luxury: it's amazing what a little bling can do. Does anyone know where I can buy this beer??


Show stopper: Victor&Rolf's Flower Bomb- work of genius.



And my favourites: I found these images few years ago and felt instantly attracted to the simplicity of the design. The first is a gift pack for "4th Floor" hair products and the second a Japanese brand of banana juice(doh), created by one of the icons of product design.


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